What I did
︎︎︎ Creative Direction
︎︎︎ Graphic Design
︎︎︎ E-Commerce Photography
Client: LIKELIHOOD
Work: Creative Direction
Date: 2023
LIKELIHOOD is not just a sneaker and high/street fashion boutique; it's a haven for style enthusiasts seeking curated selections and unique pieces that redefine the boundaries of fashion.
At LIKELIHOOD, I was responsible for creating graphics for social media, events hosted by the company and to promote collaborations through any other media. Along with creating graphics, I was a photographer, taking e-commerce and editorial photos for their website and social media pages.
︎︎︎LIKELIHOOD’s Website
︎︎︎LIKELIHOOD’s Instagram
Work: Creative Direction
Date: 2023
LIKELIHOOD is not just a sneaker and high/street fashion boutique; it's a haven for style enthusiasts seeking curated selections and unique pieces that redefine the boundaries of fashion.
At LIKELIHOOD, I was responsible for creating graphics for social media, events hosted by the company and to promote collaborations through any other media. Along with creating graphics, I was a photographer, taking e-commerce and editorial photos for their website and social media pages.
︎︎︎LIKELIHOOD’s Website
︎︎︎LIKELIHOOD’s Instagram
![](https://freight.cargo.site/t/original/i/1d0d0852eb191905400fd1b5c9a91413813cc8dd120997f91d12760a161e6bfd/LKLIHDVDAY.png)
![](https://freight.cargo.site/t/original/i/12d08f9d8eb723906997f9e41612a9919df7a8f061df51362e7c812cf56fc053/UNDERCOVERPRINT.png)
![](https://freight.cargo.site/t/original/i/5e6fa5bbcddfc59a3c153ecdff7a2d78be28a4d4ef12291bb3652b6147baff9e/PUMAPRINT.png)
![](https://freight.cargo.site/t/original/i/b3943e721b96294ac10dbbfe7f9d5e0bb9af784ec60c794ae2bba55b5609da6e/STUSSYPRINT.png)
![](https://freight.cargo.site/t/original/i/5e4cd5535c4cfd9278cb0658925128dcca4e1d9c974bbfbd248fe75480331d14/LIKELIHOODPRINT.png)
![](https://freight.cargo.site/t/original/i/b48f3cc4e33fc5a2db73e5863a077ccff8c4f2de71e948e36b43b87fce80842f/LIKELIHOODTAG.png)
![](https://freight.cargo.site/t/original/i/cf9239484095cee228930304d8e872f492dee78c290178adbd1e3511f1bb553b/KIDILLPRINT.png)
![](https://freight.cargo.site/t/original/i/aa3cbe630568c7c7b604ae07c9098e1812c1b89bd74cb16336602bae73f61bc2/ERL.png)
![](https://freight.cargo.site/t/original/i/469897725379e86db30872ca41d564d60422476cbc46d2506a02c6b5b35b399f/happyhourresized.png)
![](https://freight.cargo.site/t/original/i/5fdedeec6d353b2d653592733a429a2b43c3fedfc4e0f391d438612f4cf4d181/happyhourresized2.png)
![](https://freight.cargo.site/t/original/i/0ccce445be1aec126d40c85896e90ac5024ca6c807343a57132660c14fc1974c/APRILSTAFFPICKS.png)
![](https://freight.cargo.site/t/original/i/3ecc89024b8fb84cf6c92b50df04413d7796f4cd9e71cb44e43e4ad42f960ef6/march3.1.png)
![](https://freight.cargo.site/t/original/i/65a7929329f0f005e0b99a345b1b8726e637d09451c2a42ba4ebda5c9636a9f9/lklihdcase.png)
![](https://freight.cargo.site/t/original/i/a55cd255a195c09d7472d8c19658cbe2790f79183d06033feaefde6a4a33476f/AdrianAjayEcom-099.png)
![](https://freight.cargo.site/t/original/i/5014a3b1ddbbe8c0df6d1ac065db211e58ad54650f8be55402a73d12194b77a9/AdrianAjayEcom-106.jpg)
![](https://freight.cargo.site/t/original/i/845f8dfd3957316a2fdf21520784b2d3354a2d17db319970d87a26311ae84c28/AdrianAjayEcom-148.png)
![](https://freight.cargo.site/t/original/i/5c440bc88587c14f121a7012925fe0b9a8fb9de24c602a90bb24b5f5eaddb075/AdrianAjayEcom-155.png)
![](https://freight.cargo.site/t/original/i/2beb6e2457be1e7c0fd25d6ed4ad755aeab54fa3efb94756a7fbab59c651db9c/AdrianAjayEcom-138.png)
![](https://freight.cargo.site/t/original/i/b8feaa7151616f43b95132c01175b4b6c203fd06754735ee81316b6e24a1508f/AdrianAjayEcom-135.png)
![](https://freight.cargo.site/t/original/i/de8e62e53cb0694ad1e24a9b62e4d1be94daac0f45ed6051f22c9a30d500f0f4/likelihoodphone3.png)